Style direction · draft one · nothing here is final
Elegant on the outside, Key West underneath
For Savannah, Charlie, Jimmy and Lucy. Scroll through and tap Love it, Fine, or Not this under anything, with a comment if you like. Everyone's votes show under each item.
The mark
Your interlocked C·S·F with the fleur-de-lis at the crossing, taken straight from the family's design file and prepared in three colors with transparent backgrounds so it sits on anything: paper, linen, a hat band, a phone screen.
Ink on linen
Invitations, menus, the printed household card.
Ivory on Hemingway green
Website header, welcome-bag tags, the memory wall.
Green on ivory
Home page, napkins, the seal on envelopes.
The crest (next to design)
The second mark is the engraved Hemingway House with palms, the names, and a Hemingway line beneath. Your ChatGPT explorations below set the direction; the dogs version is the family favorite to react to. This one should be drawn by an illustrator as vector art so it prints crisp on napkins and hats.
With the dogs
Fleur-de-lis, the house, the steeple of St. Mary Star of the Sea, Maggie and Beau, the ribbon with the names.
The world it lives in
Second line with white handkerchiefs, CSF Panama hats, cigars, napkins with the house, Hemingway quotes. This board sets the tone for every page.
The same mark at small sizes (headers, favicon, day-of screens)
Colors
Warm ivory as the page, deep Hemingway green as the voice, brass for the fine lines. Blue stays optional and small.
Linen
#FBF8F2
Lightest page field, forms
Ivory
#F5EFE4
Main page field
Ivory deep
#EBE2D1
Cards, hover, hairline fills
Hemingway green
#1F3D2B
Primary buttons, headings on ivory
Green deep
#14291D
Footer, night sections
Palm
#6E8B6A
Secondary accents, badges
Palm soft
#B3C2AB
Chips, tints
Ink
#1C1C1A
Body text
Brass
#B08D57
Hairlines, small labels, ornaments
Brass soft
#D9C29A
Brass on green
Key West blue
#BFD7DB
Optional: water, maps, info notes
On green
Friday Welcome Party
Cocktail attire · 6:00 PM · Venue to be announced
On linen
The Ceremony
Formal · Time to be announced · Key West
Type
A heritage serif for names and headlines, a clean geometric sans for everything guests need to read quickly. The sans has a faint 1930s Havana-poster feel without being costume.
Display · Cormorant Garamond
Savannah & Charlie
Section heading
Where to stay in Key West
Small caps label · Jost
Saturday · Conch Train boards 3:20 PM
Body · Jost light
The Conch Train leaves from the Casa Marina porte-cochère at 3:20. If you miss it, a shuttle runs every fifteen minutes until 4:00. Wear something you can dance in.
Motion
Slow, calm, never bouncy. Sections rise in as you scroll (you've been seeing it). Photos cross-fade over eight seconds. Everything respects a phone's 'reduce motion' setting.
Photo one · the Hemingway Home garden
Photo two · sunset at Casa Marina
Rules we'll follow
- Fades and gentle rises only. No bounces, no spinning, no confetti.
- The monogram draws itself once per visit, then stays still.
- Buttons darken softly on hover; nothing jumps.
- Large photos drift by a few pixels as you scroll (parallax), subtle enough to miss.
- Loading is a brass hairline that grows, not a spinner.
If anything here feels like too much, say so; calmer is always the right call.
Everyday pieces
Buttons, chips, cards, and the first glimpse of a guest's phone screen. Real names and times will come from the database.
Friday
Welcome Party
6:00 PM · Venue to be announced
Cocktail attire
Saturday
The Ceremony
Time to be announced · Key West
Formal
Good morning, Sarah
3 days to go
Your next event
Welcome Party
Friday · 6:00 PM · Cocktail attire
You're staying at
The Marker
Saturday transportation
Conch Train
Boarding 3:20 PM
Palette options
What's popular for 2027 and for tropical destinations, researched Sep 21, 2026, each judged against the mark and the house. Green is the single most consistent color across 2027 palettes, and the destination trend is 'let the place choose the colors.' Our palette sits where both meet.
Recommendation
Keep the core: ivory · Hemingway green · brass · ink. Then give each event one accent from the “fits” or “accent” options below: sage and blush for the luncheon or welcome party, espresso and leather for the cigar and after-party moments, a single bougainvillea note in the florals, and the house's own shutter green on stationery. One family, several rooms.
2027 trend
Sage & ivory with gold
Sage · Ivory · Gold
The most-cited 2027 pairing. Soft, garden, timeless.
With the mark: A lighter cousin of our palette; the mark in ink sits perfectly on it. Natural for the welcome party or daytime pieces.
Emerald, off-white & gold
Emerald · Off-white · Gold
Jewel-tone version of green and ivory. Evening, glamorous.
With the mark: Nearly ours with the green turned up. Brighter, less heritage. Could be the reception's night-time accent.
Espresso neutral
Espresso · Iced coffee · Ivory
2027's grounded neutral. Leather, cigar, old library.
With the mark: Speaks the same language as the cigar bands and Panama hats. Swap espresso for our green and it is our palette; keep both and it deepens the private-club feel.
Moody romantic
Mulberry · Burgundy · Deep green
Candlelight, velvet, vintage glamour.
With the mark: Deep green is already ours. Mulberry and burgundy would suit the Green Parrot after-party or the second-line night, not the whole wedding.
Quiet color
Powder blue · Soft yellow · Misty blue
Restrained pastels; photographs elegantly.
With the mark: Pretty, but it reads coastal-cottage rather than Hemingway. Our optional Key West blue already covers the one note worth keeping.
Tropical destination
Coral & terracotta with palm
Coral · Terracotta · Sand · Palm
The most-booked destination palette of 2026/27. Warm, sunny, resort.
With the mark: Fights the brief. Coral turns the mark into a beach-party logo. The palm green is the only piece we would keep, and we already have it.
Bougainvillea
Fuchsia · White · Deep green
Caribbean favorite; the color grows on every Key West wall.
With the mark: As flowers only. A single fuchsia bougainvillea note in the florals against green and ivory is very Key West without touching the palette.
Cobalt & white with gold
Cobalt · White · Gold
Mediterranean look that crossed over to the Caribbean. Crisp, nautical.
With the mark: Handsome, but it is a different wedding. A pale version is our optional Key West blue, which is as far as we would go.
Butter yellow & ivory
Butter yellow · Ivory · Palm
2027's transitional pastel: fresher than blush, not bold.
With the mark: Interesting because the Hemingway House's shutters are a yellow-green. A shutter-colored accent in stationery would tie the palette to the venue itself.
Key West
Sage, blush & cream
Sage · Blush · Cream
Recommended for Key West's historic garden venues.
With the mark: Works with the mark and the house. Blush is the one soft note our palette lacks; a good candidate for the bridal luncheon or shower.
Ivory, sage & driftwood
Ivory · Sage · Driftwood gray
Quiet, coastal, intimate dinners.
With the mark: Calm and safe. Driftwood gray would replace our brass; it loses the private-club warmth.
Hemingway House itself
House white · Shutter green · Iron black · Garden
The venue's own colors, read from the photos (approximate).
With the mark: The 2027 destination trend is 'let the place pick the palette.' Ours already does; adding the shutter green as a small accent makes it unmistakably this house.
Sources are linked on each card. The official Pantone Color of the Year for 2027 is not announced until December 2026; 2026's was Cloud Dancer, a chalky white, which our linen already echoes.